Art Director, Designer
Four Seasons Florence Direct Mail
Copywriter: Sid Murlidhar
CONCEPT A Where Will Your Next Event Take You?
An interactive collection of information for meeting planners, introducing Four Seasons Florence as a destination offering a wide variety of activities and possible itineraries.


CONCEPT B The Hotel is Simply the Beginning
A booklet for meeting planners, suggesting opportunities to explore the diversity of Florence. Content is presented with beautiful imagery in a format that combines a guide booklet and a journal, with room for notes.




